25 May 2017

What color describes your mood today?

Scientists and behaviourists have long been studying the association between colours and mood affecting us.

What colour we use or choose may have impacted our emotional welfare, our feelings; and are often subconsciously perceived.

A simple connection between colour and emotion are depicted in the following picture:

Colour mug
Pick a colour mug of your choice

What is your favourite colour?
What colour describes your mood today?

Your choice of colour can be essential to your success - as simple little thought could change your life!

Now pick your choice of colour mug you've just like by following the link: https://bit.ly/coil17





Interesting findings:

Journal of Retailing – Are Men Seduced by Red?

One article published in the 2013 Journal of Retailing compared the impact of red on consumers’ perceptions of savings. The study revealed that the effect of red vs black prices on a consumer’s perception of savings is largely influenced by the gender of the consumer. Males perceived greater savings when prices were presented in red. However, this was most effective when there was only minimal involvement required. Women seemed inclined toward greater elaboration of the ad and showed greater price recall.


Source: fastweb.media/digital marketing magazine (UK)

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